As summer approaches and the calendar fills with local events, business owners in the area are wondering how they can promote their businesses. While social media may seem like the modern way to reach a target audience, there’s nothing that beats an old-fashioned approach — branded apparel.
Whether it’s for your team or event attendees, printing apparel is one of the most popular promotional items. It turns your audience into walking billboards and is a great way to spread the word about your brand. Choosing the right fabric and design is crucial to the success of your apparel, however. It also depends on how your apparel is being used, if it’s for employees, then choose a durable fabric that will last. If the garments are going to be worn for an event, consider their comfort as well.
Screen printing and heat transfer vinyl are two of the most common ways to make promotional shirts or other fabrics. Both are good options for different types of shirts, and each has its pros and cons. When making your decision, consider how long you’re going to use the shirts for and what type of message you want to convey. If the shirts are for an event, for example, you may want to focus on what the event is about and include any relevant hashtags.
For a company, t-shirts can be a great way to show appreciation to staff or volunteers who help with your company’s events and community efforts. Printed apparel can be used to denote specific responsibilities and roles within your company as well, which can help guests easily find the person they need to speak with.
At an event, embroidered work shirts can provide a professional appearance while still keeping employees comfortable. Polo shirts are great for promoting your brand at sporting or community events, while sweatshirts grab attention wherever they go. Caps are also a great way to grab attention, especially when people wear them out and about.
Whether you’re planning an event or looking for a way to promote your business, Affordable-Printing, the best Salt Lake City screen printer has the print materials that you need. Call us today to learn more about our services and to schedule your appointment. Our expert team is ready to assist you with all of your marketing needs.